Einstein defined it perfectly …
Scientists may be able to split the atom over breakfast or explain how much a neutron weighs – even if it is in largely unintelligible language.
But they aren’t best known for crafting an adept turn of phrase.
But Einstein was different.
Not only was he a genius but he understood human behaviour.
Never more so that when he (was supposed to have) said:
The definition of insanity is doing the same thing over and over again and expecting a different result.
Covid has turned the world on its head, and we’ve all had to find new ways of doing things.
Our customers expect nothing less.
Has there been a better time to be excited about what you do and, most importantly, let your customers know what you can do to help them thrive and prosper?
If you are looking for ideas to help you thrive in this exciting new world, please drop me a line.
That’s what we’re here for.
Food for thought, perhaps, this week?
But for now, …