Who the Heck Writes These Instructions …?

It’s that time of the year again.

Time to tackle the brambles and nettles, which are starting to resemble giant triffids hell-bent on taking over the garden.

Don’t worry; this isn’t a scorched earth policy. Just the untamed bits that will very shortly resemble an impenetrable forest if I don’t get my act together.

Right now, I can blitz them with a well-aimed jet from my knapsack sprayer.

Leave them any longer, and I’ll have to hire one of those turbocharged bramble-busters with a carbon footprint akin to a non-stop flight to Perth. 

But first, I needed to read the instructions on the spray bottle.

And that’s not as easy as it sounds.

Who on earth writes these blasted things?

It might be OK if you’ve got three brains and can explain how to split the atom while eating breakfast cereal, but light bedtime reading it is not.

Thick with jargon, complicated graphs, and seemingly contradictory instructions, I’d have thrown the towel in long ago if my good friend Chat GPT hadn’t ridden to the rescue.

Which is why I am really on your side when it comes to buying print.

Printers love making everything sound horribly complicated, but once you cut through the smokescreen, it’s very simple.

If you’ve got a challenge, call me.

We’ll keep it simple, smart and, most importantly, get it sorted.

Until next week.

Alec